Hootsuite

Role: Graphic Design / Production Design

Hootsuite is a globally-renowned social media management software with 200,000+ users and an even wider viewership. Reporting to the brand team Art Director, Resource Manager, and Project Manager, I have been supporting Hootsuite as a contractor since 2019. During their 2019 rebrand I updated client-facing infosheets, guides, and brochures to reflect their new brand. Thereafter I designed blog illustrations,* webinar graphics, newsletter graphics, reports, and more. During their 2022 rebrand I designed all of the internal and external webinar decks.**

* During this illustration-led version of the brand, Hootsuite's illustrator created a foundational collection of illustrations, which were then revised / remixed / reimagined to contribute to a growing collection of assets.

** Due to the deck format and content of the webinars, these are not represented here.

Blog Illustrations–

Blog Post Summary via Instagram Stories–

Webinar Ads: Website Hero Images–

Here, the brand started to lean into photography ahead of the 2022 rebrand.

Infosheets, brochures, guides–

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